Redbike Multimedia launched a new campaign to promote the online swopping website www.swoppa.nl. Swoppa has been launched this year as a new swopping website, aimed at collectors in the Netherlads. It is one of the most feature rich swopping websites. It offers the possibility to upload pictures of your items by sms for example.

To promote this website, we made an animation which shows you how to reach the top while swopping items online. You have the possibility to upload your own picture and use it in the animation. When you are happy with your picture in the animation, you can send it to your friends to watch, as a viral marketing tool.

The goal of the marketing campaign is to get more items on the swopping website. For the person who uploads most items, there will be the reward of an IPod Touch!

Visit the campaign website at www.swopjetop.nl and upload your picture now! Let me know what you think after you’re done.

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